EXPIRED: 10/02/09- Mr. Magic, 53, singlehandedly brought rap to the radio. He was persistent, helping unknown rappers hit the big time.
Born John Rivas, Mr. Magic was the first host on commercial radio to devote a program exclusively to rap. His show, “Rap Attack,” hit the airwaves on New York’s FM dial on WBLS-FM in 1983 just when disco was dying out. Rap was the new sound of the street and Mr. Magic prowled the housing projects looking for talent to showcase.
uRdead2me 